Starting March 20, 2025, Disneyland® Paris guests will be able to discover a brand-new takeaway experience in Frontierland®: a selection of crunchy snacks in partnership with Doritos® will be offered at Overland Trail Cafe, near the entrance to Big Thunder Mountain. This experience is the culmination of a creative collaboration led by the Corporate Alliances & Partnerships, Walt Disney Imagineering and Food & Beverage teams with Doritos®.
For Wild West travellers looking for a unique and tasty experience, head to Overland Trail Cafe, facing Big Thunder Mountain, which is exclusively hosting the new Doritos® Loaded offer at Disneyland® Paris: three crunchy recipes developed by our chefs in collaboration with our Official Partner Doritos. Combining indulgent toppings and bold flavors, this new Frontierland® specialty is perfect for eating at any time of day.
And it just makes sense to host this new food offer at Overland Trail Cafe, named after one of the main roads linking the East and West of the United States. Walt Disney Imagineering Paris and Doritos® teams have imagined a brand-new character to enrich the story of Frontierland®: the owner of Overland Trail Cafe, a stagecoach mail carrier with a fiery nature and a curious mind. It was during one of her trips along the frontier that she met a gold prospector who shared his meal with her: a simple but delicious snack of crispy, triangular corn chips. Delighted by this culinary find, she stocked up on the crisps, but on the road, these corn chips got mixed up with the goods that she was carrying… Initially disappointed, she quickly realized that the combination of flavours was in fact tasty and began selling her innovative creations to the inhabitants of Thunder Mesa: the Doritos® Loaded recipes were born.
To strengthen this story, many teams were involved, as several decorative elements, entirely developed and manufactured in the Central Workshops of Disneyland Paris, were added to the exterior and interior of Overland Trail Cafe: carpenters, painters, prop makers and printers supported this project to bring to life the vision and creative intention of the Imagineering and Doritos® teams.
David Goebel, Lead Concept Designer at Walt Disney Imagineering Paris, explains: “We took great care in weaving our new character’s story into the rich mythology of Frontierland. As a larger-than-life trailblazer, she fits right into the colourful cast of characters who inhabit Thunder Mesa. As always, it was a true joy collaborating with the many talented artisans, craftspeople, and experts of all kinds who work behind the scenes at Disneyland Paris.”
While this new character is based on real-life people such as Mary Fields, Annie Oakley and Calamity Jane, the Imagineers were also inspired by the many 19th-century dime novels featuring strong female heroines. On the wooden billboard outside Overland Trail Cafe, guests will find a map illustrating the stagecoach driver’s travels, a dime novel cover dedicated to her adventures, as well as mentions to the transportation company Thunder Mesa Express. Inside the Overland Trail Cafe, it will also be possible to see photos of the owner with the inhabitants of Thunder Mesa, and especially Ol’ Klondike, the famous gold prospector who first introduced her to Doritos®!
This brand integration marks the beginning of a new food and creative collaboration between Doritos® and Disneyland Paris:
“Our team at PepsiCo Design & Innovation collaborated with Walt Disney Imagineering Paris to create a bold new female character: the owner of Overland Trail Cafe. We gave her a captivating narrative as a stagecoach driver that seamlessly fits into Frontierland’s Western Time Era, establishing the Overland Trail Cafe as the trading post for the legendary Doritos Loaded at Disneyland Paris. Guests will see our design influence as the adventurous culinary story unfolds at the Overland Trail Cafe.” – Shiri Kornowski, Senior Design Director at PepsiCo
“The integration of the Doritos® brand at Overland Trail Cafe marks a new milestone in our alliance partnership with the brand, an Official Partner in the salty snack category. This project represents the culmination of a dynamic and creative collaboration between our respective teams, enhancing the Food & Beverage offering at Disneyland® Paris, to the delight of our guests.” – Karine Rougale, Director of Corporate Alliances & Partnerships at Disneyland Paris